The blog is back. With a slightly different twist.

We're sharing our journey of what it takes to build a successful boutique agency focused on public relations and branding. If you like clever (and sometimes humorous) women taking charge of their destiny while having a bit, okay A LOT, of fun doing it - then stay tuned.

The goal is to share the nitty gritty details of how we aim to balance it all (and sometimes falter) while inspiring others to take control of their own story. This is not a perfectly curated feed. It's real life and risky business, full of ups and downs and lots of laughter. We strive to end each day feeling fulfilled and that we did good honest work with great people.

Good honest work takes many forms. It can be a corporate job with a regular schedule and paycheck, or a side hustle that satisfies your passion during a day bookmarked by caring for your bustling family. This type of work contributes to our society and satisfies the needs of others, much like music. Can you remember a time in your life when you were touched by powerful theme songs or had an anthem that meant the world to you? This is true for many stages and events in our lives. Those are what define the tone of a generation and us and individuals. Music has the ability to transform our moods and translate our feelings into the most basic words with powerful rhythms. 

For me, music is all of those things and was the means of food on the table and back-to-school shopping as a child. My dad was on the road for twenty years as a drummer-turned-band manager and then a booking agent.

Can you guess which one is my dad? Hint: I look just like him.

Can you guess which one is my dad? Hint: I look just like him.

Can't stop jamming.

Can't stop jamming.

It was a fun experience for a kid - how many people can say they were in the fourth grade when they first danced in a bar? Before you get up in arms over a child in a bar; it was my dad’s band reunion at a resort and I choreographed a dance to La Bamba with a bandmate’s daughter. Plus, it was the 90s, before parent-shaming was a thing (disclaimer: we do not believe in shaming and you will never see it on this blog or social feed). I was lucky to experience the inner workings of an elusive industry that appears to be all glitz and fun. 

Daddy and me circa late 1980s.

Daddy and me circa late 1980s.

Daddy and me circa 2014.

Daddy and me circa 2014.

Musicians have a deep passion for their craft; it’s in their blood. I have a deep respect for those that commit to making it a career. It takes a lot of heart, soul and eventual hustle to book gigs, tour and develop enough of a following to pay the bills. I felt a little warm and fuzzy in my heart learning the supremely talented Brit Drozda joined us as a client. Brit is a folk rock music artist who embodies a unique sound drawing inspiration from a wide variety of recording artists that include: Norah Jones, Brandi Carlile and Sheryl Crow.  She is a classically trained musician and invests countless hours collaborating with and learning from other musicians – she takes time every day to improve her vocal performing skills. On Friday, August 18, Brit is performing live alongside Jason Scavone and Bless These Souls Under the City at Charlotte's Visulite Theater.

I’m excited for what lies ahead and we look forward to you sharing your stories and comments along the way!

 

Cheers,

Dena